SCOTT MUSKA // WRITER
LAP: srm5082@gmail.com // POCKET: 724.272.9357 // PLACE: I keep my stuff in Chicago
VML / ASSOCIATE CREATIVE DIRECTOR + COPYWRITER
October 2022—Present
Still writing. Still ideating.
Intel, Dick's Sporting Goods, Ringling Brothers, Smirnoff, vitaminwater, smartwater, BP, Butterball, Coca-Cola, Coke Studio, BODYARMOR, Krispy Kreme, Lean Cuisine, Nestle, Starbucks, Leidos, Dasani, Miami Tourism, Wild Turkey, new business
SELF-EMPLOYED / FREELANCE WRITER + ASSOCIATE CREATIVE DIRECTOR
June 2011—Present
In my free time, I write and concept for agencies, brands and editorial publications. I also write books.
Agencies: Launchpad Advertising, The Mixx, ThoughtMatter, Mashable Brand X, Guardian Labs, GET Creative, Pixel, TripleLift, LaPlaca Cohen, UEG,
Vault49, Washington Post Creative Group, Edelman, AKQA
Brands: Disney, Netflix, Trojan, CDW, Avocados from Mexico, MGM Casinos, weVibe, Paramount Pictures, Screen Gems, History Channel
Roman for Men, Philips, Drivetime FM, SmileBright, Johnston & Murphy, The Drop Canned Wine, Miracle-Gro, Drizly
Publications: Playboy, GQ, Mashable, AdWeek, Women's Health, Cosmopolitan, SELF, Glamour, Thought Catalog, NBC News, Men's Health, Bustle,
Good Housekeeping, USA Today, SMITH Magazine, NPR, FlipCollective, P.S. I Love You, Human Parts, The Bold Italic
Books: I Thought This Was Worth Sharing: Stories and Some Other Stuff About Love and Some Other Stuff, Many of These Could Have Just Been Tweets: Poems
DDB / ASSOCIATE CREATIVE DIRECTOR + COPYWRITER
August 2021—October 2022
Wrote comedy for the Army (if you can believe it) among other things.
U.S. Army, Wyndham Hotels & Resorts
HUGE / SENIOR COPYWRITER
October 2018—August 2021
Served as a copy lead and part of the Integrated Marketing team.
Airheads, Brooks Running, TikTok, Centura Health, Federal Student Aid, Hooha, Period Movement, The Home Depot, M&M’s, new business
THELAB + MCGARRYBOWEN / SENIOR COPYWRITER
March 2018—September 2018
Created integrated advertising campaigns and collateral for members and prospective members of Disney’s timeshare program.
Disney Vacation Club, Jameson Irish Whiskey
THOUGHTMATTER / SENIOR COPYWRITER
July 2016—March 2018
Ran the copy department at this boutique branding studio.
100 Gates Project, Downtown Staten Island, Broadway Center for the Performing Arts, New-York Historical Society,
Joyful Heart Foundation, Staten Island Zoo, Sammy B Designs, GirlForward, Girls Write Now, For the People Project, Lower East Side Partnership
OLIVER AGENCY / SENIOR COPYWRITER
September 2016—March 2017
Spent many mornings and evenings commuting to and from Unilever’s New Jersey HQ, where I worked mostly with the embedded U-Studio creative team.
Hellmann's, St. Ives, Axe, Suave Men, Dove Men Care, Marriott Rewards / NCAA, BritVic
MASHABLE STUDIOS / COPYWRITER + CREATIVE STRATEGIST
August 2015—September 2016
Ideated, pitched, wrote and produced branded content for Mashable's in-house creative agency. Worked on more than 75 brands.
VML NEW YORK / JUNIOR COPYWRITER
February 2015—August 2015
First job out of ad school. Immediately created some Cannes-winning work. Haven’t since. But hope to again, someday.
Legoland, Shiseido, Ball Park, Travelex
PLAYBOY.COM / FREELANCE WRITER
September 2014—February 2015
Wrote daily blog posts for the Humor, Entertainment and Sex & Culture sections of Playboy.com. Was part of a team that saw global unique visitor site
traffic escalate 258 percent between January 2014 and January 2015. Then the publication went back to nudes, which is tough to argue with, I guess.
LAUNCHPAD ADVERTISING / FREELANCE JUNIOR COPYWRITER
July 2014—February 2015
Supplemented my learning and income during ad school.
PNC Bank, American RedCross, New Directions Behavioral Health, Pat Tillman Foundation, CenturyLink, Organic Avenue
FLYWHEEL PARTNERS PHARMA / COPYWRITER
August 2012—January 2014
Began my copywriting career at this startup pharma agency.
Bayer R&I, Spectrum Pharmaceuticals, Asante Solutions, Pfizer, Phonak, Actavis
GANNETT MEDIA / STAFF WRITER
March 2011—July 2012
Covered all things coastal DelMarVa for USA Today and other Gannett publications from a bureau in Ocean City, Maryland.
ALTOONA MIRROR / STAFF WRITER
May 2010—March 2011
Covered education and crime for a newspaper in central Pennsylvania.
MIAMI AD SCHOOL NYC
Copywriting Certificate
PENN STATE UNIVERSITY
BA: Journalism / Minor: English
Cannes Lion Silver, Media—Best Use of Ambient Media
Cannes Lion Shortlist, Direct—Best Use of Ambient Media
Shorty Social Good Awards—Winner, Pro Bono
Shorty Social Good Awards—Winner, Gender Equality
One Show—Shortlist, Health & Wellness
The Webby Awards—Finalist, Social: Public Service and Activism
The Webby Awards—Finalist, Apps, Mobile and Voice: Connected Products and Wearables
The Webby Awards—Honoree, Video: Diversity and Inclusion
The Webby Awards—Honoree, Best Mobile Advertising Campaign
ADC Young Guns Bronze Award
Communication Arts 2020 Advertising Competition—Winner, Digital Advertising
Fast Company World-Changing Ideas—Honorable Mention
The Drum Awards—PR, Technology
4A’s Partner Award—Brand Partnership / Large Agency
Medium.com—Top Writer, Humor, 2019 + 2020 (back-to-back funny stuff)
Medium.com—Top Writer, Relationships 2019 + 2020 (back-to-back emotional stuff)
SMITH Magazine—Writer of the Month (for an essay about my dog passing away)
SMITH Magazine—Contributor to the book The Moment: Wild, Poignant, Life-Changing Stories from 125 Writers and Artists Famous & Obscure (for an essay about the first time I kissed someone)
No. 1 New Release in the “Humor and Entertainment Short Reads” Amazon Category, June 2022