Everyone who bleeds has a horror story, so Hooha partnered with #HappyPeriod to show the horrifying things that can happen when you Aunt Flo shows up without warning.

In the days leading up to Halloween, we posted our period-related takes on classic horror films all over social, along with fake film reviews, and invited Hooha and #HappyPeriod’s followers to contribute their own Period Horror Story—all as a way to continue stoking the conversation around making pads and tampons free for everyone.

ACD / Illustrator: Kristen Giuliano
Senior Copywriter: Scott Muska
Associate Director, Social / Hooha Founder: Steph Loffredo