Sometimes when you’re running your mind can get to wandering. We came to Brooks Running with an idea to take some of the deep, introspective, strange and sometimes hilarious thoughts runners have while they’re out logging miles and share them with other runners who might be able to relate. Kind of like Shower Thoughts or Deep Thoughts with Jack Handey, but for runners.
We made a series of social videos and wrote a ton of lines that can live as static or animated posts.
Creative Director: Sarah Holcombe / Chelsea Anderson
Senior Copywriter: Scott Muska / Corinne Brinkley
Art Director: Hannah Shams